Privacy Policy

1. Introduction

Welcome to SimGram ("we," "us," or "our"). We're committed to protecting your privacy and ensuring you have a positive experience on our platform. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you use the SimGram iOS application and any related websites or services (collectively, the "Service").

By downloading or using SimGram, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Service.

2. Information We Collect

We collect information about you when you use our Service, including:

🎯 Account Information

When you sign in with Google or Apple, we receive:

• Email address (from Google or Apple)
• Profile photo (from Google or Apple, if available)
• A unique identifier from Google or Apple

We don't collect or store passwords — you sign in securely through Google or Apple.

🎨 Content You Create

We collect any posts, comments, AI-generation prompts, and other content you submit. This includes the natural-language prompts you use to generate interactive mini-apps, and the resulting generated code associated with your account.

📊 Usage Information

We automatically collect information about how you interact with our Service, including:

• Posts and content you view, like, comment on, or share
• Features used and time spent in the app
• Search queries and browsing history within the app
• Credits purchased and consumed
• In-app interactions with AI-generated content

📱 Device & Technical Information

We collect technical information about the device you use to access the Service, including:

• Device type, model, and manufacturer
• Operating system version and iOS version
• Unique device identifiers
• IP address and approximate location (city/country level)
• App version and crash reports
• Network connection type

🔔 Push Notification Data

If you grant permission, we collect your device push notification token (APNs token) to send you notifications about activity on your account, new followers, comments, and platform updates. You can revoke notification permissions at any time through your iOS device settings.

💳 Purchase Information

Credit purchases are processed entirely by Apple through In-App Purchases. We do not receive or store your payment card details. We do receive a confirmation of the transaction from Apple (e.g., purchase amount, transaction ID, and timestamp) in order to credit your account.

3. How We Use Your Information

We use the information we collect for the following purposes:

• Providing the Service: Generating AI content, displaying your personalized feed, enabling social features (likes, comments, follows), and processing credit transactions
• Personalizing your experience: Recommending relevant content and tailoring your feed based on your interactions
• Improving our AI: Analyzing prompts and generated outputs (in aggregate and de-identified where possible) to refine and improve our AI generation models
• Communication: Sending push notifications (with your permission), email notifications, product updates, and customer support responses
• Safety & integrity: Detecting and preventing abuse, spam, content policy violations, and unauthorized access
• Legal compliance: Meeting our obligations under applicable laws and responding to lawful requests
• Analytics: Understanding how users interact with the app to improve features and performance

4. AI-Generated Content & Prompts

Third-Party AI Service: OpenRouter

SimGram uses OpenRouter (openrouter.ai) as our third-party AI service provider to process your creation requests. When you use the AI generation features, the following data is shared with OpenRouter:

• Your text messages and prompts: The natural language requests you type to create games, graphics, or web apps
• Conversation history: Up to 10 recent messages from your current conversation to maintain context
• Uploaded asset URLs: Links to any images or audio files you've uploaded (the files themselves are hosted on our servers; only the URLs are shared)

Purpose: This data is sent to OpenRouter to generate interactive content based on your requests. OpenRouter processes this data solely to fulfill our requests and does not use your data to train their models or retain it beyond the processing period.

Your Consent: By using SimGram's AI creation features, you consent to the transfer and processing of this data by OpenRouter. You can review OpenRouter's privacy practices at: openrouter.ai/privacy

5. How We Share Your Information

We do not sell your personal information to third parties. We may share your information in the following limited circumstances:

Service Providers

We work with trusted third-party companies to help us operate the Service, including:

• Cloud hosting and infrastructure providers (e.g., servers, databases)
• AI and machine learning API providers (for content generation)
• Apple, for In-App Purchase processing
• Analytics and crash-reporting services
• Customer support platforms

These providers are contractually required to use your information only to provide services to us and to protect it appropriately.

Public Content

Content you choose to publish on SimGram is visible to other users and, depending on your privacy settings, may be accessible publicly. Your username, profile photo, and public posts are visible to others.

Legal Requirements

We may disclose your information if required by law, court order, or other valid legal process, including in response to lawful requests by public authorities.

Business Transfers

In the event of a merger, acquisition, bankruptcy, or sale of assets, your information may be transferred to the successor entity. We will notify you of any such change via email or a prominent notice in the app.

Protection of Rights

We may disclose information when we believe in good faith that disclosure is necessary to protect our rights, protect your safety or the safety of others, investigate fraud, or respond to a government request.

6. Data Retention

We retain your personal information for as long as your account is active or as needed to provide you the Service. Specifically:

• Account data: Retained for the duration of your account, and for up to 90 days after deletion to allow account recovery and fulfill legal obligations
• Content you create: Retained until you delete it or your account is deleted
• Usage and analytics data: Retained in aggregated or anonymized form indefinitely; identifiable usage logs retained for up to 12 months
• Purchase records: Retained for the period required by applicable tax and financial regulations (typically 7 years)

To delete your account and associated data, please contact us or email [email protected], or use the account deletion option in the app settings.

7. Data Security

We implement industry-standard security measures to protect your information, including:

• Encryption of data in transit (TLS/HTTPS) and at rest
• Secure OAuth authentication through Google and Apple
• Regular security assessments and vulnerability monitoring
• Strict access controls — only authorized personnel can access personal data
• Monitoring for suspicious activity and unauthorized access attempts

Despite these measures, no method of transmission over the internet or electronic storage is 100% secure. We cannot guarantee absolute security, but we are committed to protecting your data to the best of our ability.

8. Your Rights & Choices

You have the following rights regarding your personal information:

• Access: Request a copy of the personal information we hold about you
• Correction: Request that we correct inaccurate or incomplete information
• Deletion: Request deletion of your account and personal data
• Portability: Request your data in a portable, machine-readable format
• Opt-out of marketing: Unsubscribe from marketing emails at any time via the unsubscribe link or by contacting us
• Push notifications: Disable push notifications at any time in your iOS Settings → Notifications → SimGram

To exercise any of these rights, please contact us or email [email protected]. We will respond within 30 days.

9. California Privacy Rights (CCPA/CPRA)

If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and the California Privacy Rights Act (CPRA):

• Right to Know: You may request information about the categories and specific pieces of personal information we have collected about you, as well as the categories of sources, the purposes for which we collect it, and the categories of third parties with whom we share it
• Right to Delete: You may request that we delete your personal information, subject to certain exceptions
• Right to Correct: You may request that we correct inaccurate personal information
• Right to Opt-Out of Sale or Sharing: We do not sell or share your personal information for cross-context behavioral advertising
• Right to Non-Discrimination: We will not discriminate against you for exercising your privacy rights

To submit a California privacy rights request, please contact us or email [email protected].

10. International Users & GDPR

If you are located in the European Economic Area (EEA), the United Kingdom, or Switzerland, you have rights under the General Data Protection Regulation (GDPR) or equivalent laws, including:

• The right to access, rectify, or erase your personal data
• The right to restrict or object to our processing of your personal data
• The right to data portability
• The right to withdraw consent at any time (where processing is based on consent)
• The right to lodge a complaint with your local data protection authority

Our legal basis for processing your personal information is: (i) the performance of our contract with you (providing the Service); (ii) our legitimate interests in operating and improving the Service; (iii) your consent (for optional features like push notifications); and (iv) compliance with legal obligations.

Your data may be transferred to and processed in the United States or other countries. Where required, we implement appropriate safeguards (such as Standard Contractual Clauses) for such transfers.

11. Cookies and Tracking Technologies

The SimGram iOS app does not use browser cookies. On our website, we may use cookies and similar tracking technologies to:

• Keep you signed in to web sessions
• Remember your preferences
• Understand website traffic and usage patterns
• Improve website performance

You can control cookies through your browser settings. Disabling cookies may limit certain website functionality but will not affect your use of the iOS app.

12. Children's Privacy

SimGram is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If you believe we have inadvertently collected information from a child under 13, please contact us immediately or email [email protected] and we will take prompt steps to delete that information.

Users between the ages of 13 and 18 should use SimGram only with appropriate parental guidance, particularly when using AI generation features and purchasing credits.

13. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable law. When we make material changes, we will:

• Post the updated Privacy Policy on this page with a new "Last updated" date
• Send you an in-app notification or email for significant changes

Your continued use of SimGram after any changes constitutes your acceptance of the updated Privacy Policy. We encourage you to review this page periodically.

14. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please reach out — we'd love to help!

• 📧 Email us: [email protected]
• 💬 Contact form: simgram.net/contact

We aim to respond to all privacy-related inquiries within 30 days.